Integration · Amazon DSP

The Amazon DSP reporting tool built for agencies.

Creative-level Amazon DSP reporting, flight pacing and client reports with agency margin, plus AI analysis of DSP creatives beside Meta, TikTok and Google.

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Amazon DSP flights for a sample account, run by an agency, each with its budget, its spend and its delivery against expected pace: Lumen Stream (CTV), underpacing at 72%, $22.7k of $45.0k; Tidewater (OLV), underpacing at 83%, $13.9k of $24.0k; Kestrel TV (CTV), on pace at 98%, $41.2k of $60.0k; Harbor Kids (CTV), on pace at 103%, $5.4k of $12.0k.

Creative-level DSP performance

Spend, impressions, viewability, video metrics, purchases, and new-to-brand per creative per day, not just order totals. The console shows delivery; Peachblue shows which creatives earn it.

Flight pacing across every order

One table for every active flight: budget, spend to date, expected spend, pace percent, and blended CPM against an editable CPM goal. Underdelivery surfaces on day 3, not day 28.

Client reports with agency margin

Date-range reports with PDF and CSV export, supplier breakdowns, and per-client margin applied server-side to spend and every spend-derived metric. Budgets stay raw so pacing math stays honest.

AI analysis of DSP creatives

Your DSP display and video creatives get the same 31-dimension AI analysis as your social ads, with a written read on what is working and creative grouping across platforms.

Multi-client agency mode

A client switcher scopes the entire app to one DSP advertiser at a time: performance, library, reports, and the AI agent. Built for rosters, not single seats.

Ask your DSP data anything

Agent Peach answers plain-language questions over your DSP data, and the MCP server puts the same tools inside Claude.

Amazon DSP sync is included on Scale plans and up; Reports and Pacing on Power and up. Agency workspaces add per-client scoping and margin.

How it works

  1. Connect with your Amazon Ads sign-in and pick the advertising profile to sync.
  2. Peachblue backfills up to the last 60 days of DSP report history and syncs daily from then on.
  3. Pacing, reports, and creative analysis populate automatically. Set CPM goals and margin per client.

Full setup guide: docs. Read-only access; Peachblue never modifies your campaigns.

Frequently asked questions

Is there an Amazon DSP client reporting dashboard for agencies?

Yes. Peachblue gives each client its own Amazon DSP reporting dashboard: creative-level delivery and outcomes, a pacing view of every active flight, supplier breakdowns, and PDF or CSV reports with your agency margin applied. A client switcher moves between advertisers, and a portfolio view shows every client's flights at once.

Can Peachblue pace CTV for agencies?

Yes, for CTV bought through Amazon DSP, including streaming TV on Prime Video, Fire TV, and third-party apps. Every order gets pace percent, blended CPM against your goal, and under- and over-delivery flags, across every client in one view. CTV bought on other DSPs is not connected.

What does Peachblue report from Amazon DSP?

Daily creative-level performance including spend, impressions, clicks, viewability, video metrics, purchases, detail page views, add-to-carts, and new-to-brand metrics, plus orders and line items with budgets and flight dates. Amazon DSP conversions follow Amazon's last-touch click and view rules (14 days by default), and Peachblue labels metrics accordingly.

Does Peachblue handle DSP pacing?

Yes. Every order gets flight math computed automatically: expected spend versus actual, pace percent with under and over delivery flags, blended CPM, and per-order CPM goals. Agencies get a portfolio view across every client's active flights.

Can I apply my agency margin to client reports?

Yes. Set a margin percentage per client and every client-facing report marks up spend and spend-derived metrics server-side. Budgets stay unmarked so delivery math remains honest, and the all-clients view never applies margin.

Which Peachblue plan includes Amazon DSP?

DSP sync starts on the Scale plan at $499 per month. Reports and pacing are on Power at $799, and multi-client agency workspaces with per-client margin are on the Agency plan, priced to your client roster.

Does this replace the Amazon DSP console?

No, and it does not try to. Peachblue is read-only: it reports, paces, and analyzes, while campaign management stays in the console. What it replaces is the export-and-spreadsheet reporting workflow around the console.